CAPCO Marketing

Established 1991

  • Home
  • Consumer Publications and Internet Properties
  • Advertising
    • Media Kit
      • Media Kit Intro
      • Official Magazine Sponsorships
      • Leaderboard Banner
      • Medium Rectangle
      • Wide Skyscraper Banner
      • Email Advertising
      • Contest Sponsorship
      • Ad Packages
      • Special Offers
      • Advertising Rate Card
      • Ad Specifications
      • International Advertising
    • Media Alert Newsletter
  • News
  • About Us
    • About Us
    • Awards and Recognition
    • Clients
    • Corporate Giving
  • Contact

Advertising

Since 1991, our websites and publications have become a trusted resource for millions of people. They have also become an outstanding resource for premium brands seeking a highly motivated, targeted audience of people living with diabetes.

We currently offer advertising in our diabetes-related publications, including Diabetic Gourmet Magazine, The Diabetic News, The Diabetic Newsletter, and the Daily Diabetic Recipe. Our audience includes Type 1 and 2 diabetics and their caregivers, and women account for 80% of our readers.

For an in-depth look at the promotional opportunities available, check out our Online Media Kit or visit the links below. You’ll learn about all the advertising products we offer, including specifications, rates and special promotional offers.

  • Official Magazine Sponsorships
  • Ad Packages
  • Contest Sponsorship with Lead Generation
  • Email Advertising
  • Banner Advertising
    • Medium Rectangle Banner
    • Leaderboard Banner
    • Wide Skyscraper Banner
  • Specials and Discounted Space

The process of designing a campaign and/or placing your advertising with us is an easy process. Over the past 2 decades, we have worked with most major agencies, ad formats, and ad delivery services/systems. So, don’t worry about whether or not we can accomodate your banner advertising or ad tags.

Who We Are Reaching

Take a look at the types of people we reach every day through our web properties and publications:

  • People living with diabetes and diabetes-related issues
  • Diabetes caregivers
  • Caregivers interested in information about high blood pressure, weight/obesity, cholesterol, heart disease, neuropathy, nephropathy
  • Parents and spouses of diabetics
  • Health conscious consumers seeking healthier recipes and healthy cooking tips
  • Food and cooking enthusiasts
  • Women, mothers, wives and/or anyone else that prepares the meals in a household
  • Women interested in health information
  • People seeking info on weight loss and healthy eating
  • Consumers interested in travel, including restaurants, accommodations, car rentals, business reservations and more
  • Consumers shopping for gourmet products

Some of the benefits of advertising with us:

  • Highly targeted audiences (diabetes, gourmet, women)
  • Highly responsive audiences (above average CTR’s)
  • Wide range of advertising products to choose from (email,banner,contest,content)
  • Highly competitive, cost-effective rates
  • Targeted opt-in email advertising in email newsletters and dispatches such as The Diabetic News, The Diabetic Newsletter, and The Daily Diabetic Recipe.
  • Quantity and frequency discounts
  • Ads can easily be changed throughout a campaign
  • The ad placement process is easy, we have experience, and we can get your campaign up and running quickly

Curious about some of the clients we’ve worked with? Check out our partial client list. Want to see our current lineup of ad products? Look at our Advertising Media Kit.

Whether you are representing a large company looking for large-scale sponsorship opportunities, an ad agency looking for cost-effective online advertising for a client, or a small business owner promoting your own website, the marketing opportunities we offer can accommodate budgets of almost any size. Questions? Comments? Contact us.

Print Friendly, PDF & Email

Since 1995, Diabetic Gourmet Magazine has been a premiere online magazine dedicated to diabetes living.

The combination of award-winning content and a targeted audience creates a powerful, cost-effective tool for premium brands interested in reaching people living with diabetes.

  • Advertising Overview
  • Media Kit

    • Print Version (pdf)
    • Advertising Products
    • Official Magazine Sponsorships
    • Ad Packages
    • Contest Sponsorship
    • Email Advertising
    • Banner Advertising
    • Medium Rectangle Banner
    • Leaderboard Banner
    • Wide Skyscraper Banner
    • Specials and Discounted Space
    • Ad Rate Card
    • Ad Specifations
    • International Advertising

Reaching Women


Great news -- women account for 79% of the Diabetic Gourmet Magazine audience!


Our Primary Audience: Women

Did you know...

Women make or influence 85% of all purchasing decisions

Women make 93% of the food purchasing decisions

75% of women identified themselves as the primary shoppers for their households

78% of women in the US use the Internet for product information before making a purchase

92% of women pass along information about deals or finds to others

Women mention brands an average of 73 times per week compared with just 57 times per week among males

73% of American women have printed a coupon from a website and 2 out of 5 have searched for a product because of an online coupon.

Recent News

  • Join Us for a JDRF Walk – Get Involved
  • Protect Diabetes Prevention Funding in New York

Some Clients

Who We've Worked With ›

Get Involved

Lets Move Initiative JDRF Diabetes Walk Tour de Cure Diabetes Bike Ride

More Great Causes ›

© 2025 · CAPCO Marketing ·