CAPCO Marketing. Gourmet, Health, and Diabetes Publications
Home | Consumer Publications and Web Properties | Advertising | News | About Us | Contact

Media Kit Menu
Advertising Overview
Advertising Products
Specials and Discounted Space
Contact Us
Subscribe For Media Specials and News
Publication and Website Profiles

The Diabetic Newsletter

Description

Simply put, this may be the most cost-effective advertising opportunities available online for advertisers interested in reaching an audience of people living with (or interested in) diabetes.

With over 68,000 subscribers as of 01/2004, this has become one of the most popular diabetes related newsletters available online... and with good reason - it's also the best.

Each issue regularly features:

  • Current diabetes/health news,
  • 4-5 diabetic-friendly recipes,
  • a diabetes or food related article,
  • Diabetes Q and A,
  • Diabetes 101,
  • Diabetes Related Terms and Explanations,
  • news about treatments, therapy, and medications,
  • useful information relating to health and diabetes, diabetes & health trivia and/or Healthy Cooking Advice.

Audience

  • people living with diabetes
  • diabetes caregivers
  • parents, spouses of diabetics
  • health conscious consumers seeking healthier recipes and healthy cooking tips
  • food and cooking enthusiasts
  • overweight people and/or people with weight related health issues

Benefits

  • highly targeted audience
  • exclusive sponsorship with top of email location
  • email marketing offers consistantly higher response rates
  • highly responsive audience coupled with industry-wide success with email advertising makes this an enormous promotional tool
  • cost-effective
  • frequency discounts
  • ability to change ad copy on an issue to issue basis (2 day lead time required).
  • Effective CPM beats anything comparable online

Available Advertising Products

Website:   DiabeticNewsletter.com


Home | Consumer Publications and Web Properties | Advertising | News | About Us | Contact