|
The Diabetic News
Whether it's about an important drug recall or a new therapy or breakthrough, The Diabetic News keeps subscribers well informed and up to date via email with the latest developments in diabetes related health.
Each mailing contains direct links to the most recent news (which is featured at The Diabetic News website). If a news item interests a reader, all they have to do is click the link to read it. It's that simple.
How often is The Diabetic News sent? A new edition is sent every other week (typically Wednesday). But due to the nature of the mailing list, there may be additional mailings when there is urgent relevant news (ie: product/drug recall).
The Diabetic News offers advertisers an excellent way to reach a targeted audience of people expressly interested in diabetes related issues, news and events. Sponsorship is text-based, exclusive, and cost-effective.
Audience
- people living with diabetes
- diabetes caregivers
- parents, spouses of diabetics
- health conscious consumers seeking healthier recipes and healthy cooking tips
- food and cooking enthusiasts
- overweight people and/or people with weight related health issues
Benefits
- highly targeted audience
- exclusive sponsorship with top of email location
- email marketing offers consistantly higher response rates
- highly responsive audience coupled with industry-wide success with email advertising makes this an enormous promotional tool
- cost-effective
- frequency discounts
- ability to change ad copy on an issue to issue basis (2 day lead time required).
- Effective CPM beats anything comparable online
Available Advertising Products
Website: TheDiabeticNews.com
| 